Privacy policy
Privacy Policy
Last Updated: October 26, 2026
VELSFORD ("we," "us," or "our") operates https://velsford.com, including the website, products, services, features, and related content offered through our online store (collectively, the "Services").
VELSFORD is powered by Shopify, which provides the ecommerce platform that enables us to offer our products and services to customers.
This Privacy Policy explains how we collect, use, store, process, and disclose personal information when you visit our website, browse our products, make a purchase, contact our customer support team, or otherwise interact with our Services.
If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, or disclosure of personal information, this Privacy Policy will control.
Please read this Privacy Policy carefully to understand our privacy practices and the choices available to you.
1. Personal Information We Collect or Process
When we use the term "personal information," we mean information that identifies you or can reasonably be associated with you.
Depending on how you interact with VELSFORD, the features you use, your location, and applicable laws, we may collect or process the following categories of information:
Contact Information
Your name, email address, telephone number, billing address, shipping address, and other contact details provided during checkout or when communicating with us.
Payment and Financial Information
Payment methods, billing details, payment confirmations, transaction records, and related payment information.
Payment card information may be processed securely by Shopify and our payment service providers. We do not need to receive or store complete payment card credentials to process your order.
Account Information
Account identifiers, login information, preferences, saved addresses, and account settings when customer account features are available and used.
Transaction Information
Products you view, purchase, add to your shopping cart or wishlist, and details of orders, refunds, cancellations, and previous transactions.
Customer Communications
Information you provide when contacting customer support, submitting an inquiry, requesting assistance, or communicating with us about an order.
Device and Technical Information
Your IP address, browser type, device characteristics, operating system, network information, and other technical identifiers.
Website Usage Information
Information about your interactions with our website, including pages visited, browsing activity, navigation patterns, product interactions, and use of website features.
We collect and process personal information only as reasonably necessary for the purposes described in this Privacy Policy or otherwise permitted by applicable law.
2. Sources of Personal Information
We may collect personal information from the following sources:
Directly From You
When you place an order, enter your contact details, create or use a customer account, communicate with our support team, or otherwise provide information through the website.
Automatically Through Our Website
When you browse our Services, interact with website features, or use devices and browsers that transmit technical information through cookies and similar technologies.
From Service Providers
Including Shopify, payment processors, shipping providers, fulfillment partners, customer support platforms, and other providers assisting with our business operations.
From Business and Marketing Partners
Where permitted by law, we may receive information from advertising, analytics, or other partners that help us understand website performance and improve our services.
3. How We Use Your Personal Information
We may use personal information for the following purposes:
Providing and Improving Our Services
We use your information to:
Process and confirm orders.
Accept and verify payments.
Arrange order fulfillment and delivery.
Provide tracking information and order updates.
Handle cancellations, returns, refunds, and replacement requests.
Respond to customer inquiries.
Maintain customer accounts and preferences.
Improve website functionality and shopping experiences.
Understand product interest and website performance.
Marketing and Advertising
Where permitted by applicable law, we may use personal information to communicate promotional offers, new arrivals, and other marketing information.
We may also use analytics, advertising technologies, and information about interactions with our website to measure advertising performance and present more relevant advertisements.
Marketing communications and advertising technologies are subject to applicable consent requirements and privacy choices.
Security and Fraud Prevention
We may process information to detect, investigate, and prevent fraudulent transactions, unauthorized account activity, security incidents, and other potentially harmful or unlawful behavior.
Customer Communication
We use contact details and order information to answer questions, assist with purchases, communicate delivery updates, and provide customer support.
Legal and Regulatory Compliance
We may process or disclose information when reasonably necessary to comply with applicable laws, respond to valid legal requests, resolve disputes, enforce our policies, or protect legal rights.
4. Cookies and Similar Technologies
VELSFORD and our service providers may use cookies, pixels, and similar technologies to operate and improve our website.
These technologies may support:
Essential Website Functions
Enabling shopping carts, checkout, security protections, customer sessions, and other features necessary for our online store to function.
Analytics and Performance
Helping us understand how visitors interact with our website and identify opportunities to improve usability and performance.
Preferences and Personalization
Remembering selected preferences and supporting a more convenient browsing experience.
Advertising and Marketing
Measuring advertising performance and, where permitted, supporting personalized or targeted advertising.
Some cookies and tracking technologies may be placed or operated by third-party service providers, including Shopify and advertising or analytics partners.
Where required by applicable law, we will request consent before using non-essential cookies or similar technologies.
You may be able to manage cookie preferences through our website's privacy controls, where available, or through your browser settings.
Disabling certain cookies may affect website functionality or your shopping experience.
5. How We Disclose Personal Information
We may share personal information with trusted third parties when reasonably necessary to operate our Services or for other purposes permitted by law.
These parties may include:
Shopify and Technology Providers
Our ecommerce platform and providers supporting website hosting, security, analytics, and other technical functions.
Payment Service Providers
Providers that securely process payments, verify transactions, and assist with fraud prevention.
Fulfillment and Shipping Partners
Service providers responsible for preparing, processing, transporting, and delivering customer orders.
We share the information reasonably necessary for them to perform these services, such as recipient details, shipping addresses, and order information.
Customer Support and Business Service Providers
Providers that help us manage customer inquiries, communications, technical operations, or administrative functions.
Advertising and Marketing Partners
Where permitted by applicable law and subject to your privacy choices, we may share or make available certain information to advertising and marketing service providers.
At Your Direction
We may disclose information when you request, authorize, or consent to sharing it with another party.
Business Transactions and Legal Requirements
Personal information may be disclosed in connection with a lawful business transaction, legal proceeding, regulatory request, or other legally permitted or required circumstances.
Third-party service providers may process personal information in accordance with their own applicable privacy notices and contractual obligations.
6. Our Relationship With Shopify
Our online store is hosted and powered by Shopify.
Shopify processes certain personal information to provide ecommerce functionality, facilitate transactions, support security, and help improve the Services.
Information submitted through VELSFORD may be transmitted to and processed by Shopify or service providers located in jurisdictions outside your country of residence.
Depending on the Shopify features enabled for our store, Shopify may also process information to provide enhanced services, analytics, or advertising-related functionality.
For certain activities, Shopify may determine how personal information is processed and may be responsible for responding to requests relating to those activities.
You can learn more about Shopify's privacy practices and available choices through:
Shopify Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/consumers
Shopify Privacy Controls:
https://privacy.shopify.com/en
7. Third-Party Websites and Services
Our website may contain links to third-party websites, payment platforms, social media services, or other external resources.
These websites and services may have privacy practices that differ from ours.
We encourage you to review their privacy policies before providing personal information.
VELSFORD is not responsible for the privacy or security practices of third-party websites or services that we do not control.
Information you voluntarily share through public websites, social media platforms, or other external services may be visible to other users in accordance with those services' settings and policies.
8. Children's Privacy
Our Services are intended for general consumer shopping and are not directed toward children.
We do not knowingly collect personal information from children in violation of applicable law.
If you believe a child has provided personal information to us without appropriate authorization, please contact us so we can investigate and take any action required by law.
We do not knowingly sell or share the personal information of individuals under 16 for purposes restricted by applicable law.
9. Security and Retention of Personal Information
We take reasonable steps to protect personal information against unauthorized access, misuse, alteration, disclosure, or loss.
Our online store uses Shopify's ecommerce infrastructure and payment processing services to support secure transactions.
However, no website, network, or electronic system can guarantee absolute security.
We recommend avoiding the transmission of sensitive information through unsecured communication channels.
We retain personal information for as long as reasonably necessary to:
Fulfill orders and provide our Services.
Maintain customer records and accounts where applicable.
Provide customer support.
Meet legal, accounting, tax, or regulatory obligations.
Prevent fraud and investigate security concerns.
Resolve disputes and enforce applicable agreements.
Retention periods may vary depending on the information involved, its purpose, and legal requirements.
When information is no longer needed, we will delete, anonymize, or otherwise manage it as required by applicable law.
10. Your Privacy Rights and Choices
Depending on your location and applicable laws, you may have certain rights concerning your personal information.
These may include:
Right to Access
You may request information about the personal data we maintain about you.
Right to Correction
You may request that inaccurate or incomplete personal information be corrected.
Right to Deletion
You may request deletion of certain personal information, subject to legal obligations and applicable exceptions.
Right to Data Portability
Where applicable, you may request a copy of certain personal information in a portable format.
Right to Opt Out of Certain Data Sharing or Targeted Advertising
Depending on your location, you may have the right to opt out of the sale or sharing of personal information or certain processing activities for targeted advertising as defined under applicable privacy laws.
Where available, you may use the Your Privacy Choices or Data Sharing Opt-Out page on our website.
You can also contact us directly to submit a privacy request.
Where required by applicable law, we will process recognized privacy preference signals, including Global Privacy Control (GPC), in accordance with applicable requirements.
More information about GPC is available at:
https://globalprivacycontrol.org/
Marketing Communication Preferences
You can unsubscribe from promotional emails by using the unsubscribe link included in those messages.
Even if you opt out of marketing communications, you may continue receiving necessary transactional messages, such as order confirmations, shipping notifications, or responses to customer support requests.
Non-Discrimination
We will not unlawfully discriminate against customers for exercising their applicable privacy rights.
Identity Verification and Authorized Representatives
Before processing certain privacy requests, we may need to verify your identity or confirm that an authorized representative has permission to act on your behalf.
We will respond to valid requests within the timeframes required by applicable law.
Privacy Complaints and Appeals
Where applicable, you may have the right to appeal a decision concerning a privacy request.
You may contact us using the information below to submit an appeal or raise a concern.
11. International Data Transfers
Because VELSFORD operates an online store using Shopify and other service providers, personal information may be processed, stored, or transferred outside your country of residence.
Where required by applicable law, we will rely on appropriate safeguards for international transfers.
For transfers subject to applicable European Economic Area or United Kingdom data protection requirements, these safeguards may include adequacy decisions, Standard Contractual Clauses, or other legally recognized transfer mechanisms.
12. Privacy Complaints
If you have questions or concerns about how VELSFORD handles personal information, please contact us using the details below.
We will review your inquiry and respond in accordance with applicable law.
Depending on your location, you may also have the right to contact a relevant privacy or data protection authority.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business operations, technologies, service providers, legal requirements, or privacy practices.
When changes are made, we will publish the revised policy on our website and update the "Last Updated" date.
Where required by applicable law, we will provide additional notice of material changes.
We encourage customers to review this policy periodically.
14. Contact Information
If you have questions about this Privacy Policy, how we process personal information, or how to exercise your privacy rights, please contact us.
VELSFORD Customer Support
Email: samenjonrobrob85@outlook.com
Website: https://velsford.com
You may also reach us through the Contact Us page on our website.
We are committed to handling privacy-related inquiries responsibly and respecting applicable privacy rights.